SEO specialist
Cybertrain Technologies
Associate at the position of “SEO Expert” help businesses to build and improve their online brand presence. SEO Expert conduct keyword research, monitor website traffic and come up with improvement strategies to ensure the best possible user experience. They also keep up to date with current SEO techniques. They are expected to lead the digital SEO Executives in order to build the client websites.
RESPONSIBILITIES
Work Delivery
Responsible for conducting keyword research using dedicated software, and generating new keyword ideas.
Responsible for analyzing website and social media pages, then making recommendations for improvement
Responsible for monitoring website traffic, search results, and developing strategies.
Responsible for generating content ideas and delegating these to the team.
Responsible for overseeing content creation and offering suggestions.
Responsible for optimizing pages for desktop, tablet, and mobile use.
Responsible for keeping up to date with new trends and best SEO practices.
Ensure proper reporting about the status about the project to the SEO Strategist.
Responsible to execute tests, collect and analyze data, identify trends and insights in order to achieve maximum ROI in paid search campaigns.
Responsible to track, report, and analyze website analytics and PPC initiatives and campaigns.
Responsible to manage campaign expenses, staying on budget, estimating monthly costs and reconciling discrepancies.
Responsible to optimize copy and landing pages for search engine marketing
Responsible to perform ongoing keyword discovery, expansion and optimization
Research and implement search engine optimization recommendations
Research and analyze competitor advertising links.
Develop and implement link building strategy.
Work with the development team to ensure SEO best practices are properly implemented on newly developed code
Work with editorial and marketing teams to drive SEO in content creation and content programming
Recommend changes to website architecture, content, linking and other factors to improve SEO positions for target keywords.
Review & Reporting work status from the SEO Executives
Responsible for sending daily report on work status to the CEO.
QUALIFICATIONS
Graduate degree in the related field
Minimum 5 years experience as SEO Specialist
Proficiency in creating content and SEO strategy
Good leadership skills
PAYSCALE 30,000 to 50,000 PM